Tell them: "O my creatures who have come to belief, have fear of displeasing your Lord. There is good for those who do good in this world, and productive is God's earth. Only those who persevere will get their reward measureless." 10 Say: "Verily, I am commanded to serve Allah with sincere devotion; 11 And I am commanded to be the first of those who are muslims (surrender unto Him). 12 Say: "I would, if I disobeyed my Lord, indeed have fear of the Penalty of a Mighty Day." 13 Say: Allah I worship, making my religion pure for Him (only). 14 So worship what you will besides Him." Say, "Indeed, the losers are the ones who will lose themselves and their families on the Day of Resurrection. Unquestionably, that is the manifest loss." 15 They have an awning of fire above them and beneath them a dais (of fire). With this doth Allah appal His bondmen. O My bondmen, therefor fear Me! 16 And those who stayed away from the worship of idols, and inclined towards Allah – for them are glad tidings; therefore give glad tidings to My bondmen. – 17 Those who listen to the word, then follow the best of it; those are they whom Allah has guided, and those it is who are the men of understanding. 18 He against whom the word of chastisement is realized -- shalt thou deliver him out of the Fire? 19 But those who fear Allah and keep their duty to their Lord (Allah), for them are built lofty rooms; one above another under which rivers flow (i.e. Paradise). (This is) the Promise of Allah: and Allah does not fail in (His) Promise. 20 Have you not seen that God sends down water from the sky, guides it to form springs in the earth, and then, with it, brings forth vegetation of various colours, which later withers, turns yellow before your eyes, and then He makes it crumble away? There is truly a reminder in this for those who possess understanding. 21