And to Ad their brother Hood; he said, 'O my people, serve God! You have no god other than He; you are but forgers. 50 My people! I seek no reward from you for my work. My reward lies only with Him Who created me. Do you not understand anything? 51 "My people, seek forgiveness from your Lord and turn to Him in repentance. He will send you abundant rain from the sky and will increase your power. Do not sinfully turn away from Him." 52 They said: 'O Hud! You have not brought to us any clear evidence, and we are not going to forsake our gods merely because you say so. We are not going to believe you. 53 All we can say is that some of our gods have smitten you with evil." He replied:" I call God to witness, and you be witness too, that I am clear of what you associate (in your affairs) 54 Other than Him. So plot against me all together; then do not give me respite. 55 I place my trust in God who is my Lord and your Lord. There is no creature that moves on the earth who is not held by the forelock firmly by Him. Verily the way of my Lord is straight. 56 But if they turn away, [say], "I have already conveyed that with which I was sent to you. My Lord will give succession to a people other than you, and you will not harm Him at all. Indeed my Lord is, over all things, Guardian." 57 So, when Our command was issued We rescued Hud by Our grace, and those who believed, with him, and saved them from a dreadful doom. 58 Such were the 'Ad who denied the signs of their Lord and disobeyed His messengers and followed the bidding of every headstrong enemy of truth. 59 They were condemned in this life and will be condemned in the life hereafter. The tribe of Ad had certainly rejected their Lord. God kept the tribe of Ad, the people of Hud, away from His mercy. 60