And to 'Ad (people We sent) their brother Hud. He said, "O my people! Worship Allah! You have no other Ilah (God) but Him. Certainly, you do nothing but invent (lies)! 50 O my people! I do not ask of you any reward for it; my reward is only with Him Who created me; do you not then understand? 51 And, O my people! Ask forgiveness of your Lord, then turn unto Him repentant; He will cause the sky to rain abundance on you and will add unto you strength to your strength. Turn not away, guilty! 52 They said: "O Hud! No evidence have you brought us, and we shall not leave our gods for your (mere) saying! And we are not believers in you. 53 We cannot say aught but that some of our gods have smitten you with evil. He said: Surely I call Allah to witness, and do you bear witness too, that I am clear of what you associate (with Allah). 54 beside Him! Contrive, then, [anything that you may wish] against me, all of you, and give me no respite! 55 Indeed, I have relied upon Allah, my Lord and your Lord. There is no creature but that He holds its forelock. Indeed, my Lord is on a path [that is] straight." 56 "If you turn away, I have conveyed to you the message with which I was sent. My Lord will make another people your successors and you cannot harm Him in the least. For my Lord is guardian over all things." 57 And then when Our decree came to pass, We delivered Hud and these who believed with him by a mercy from us; and We delivered them from a torment rough. 58 These were the people of 'Ad who denied the word of their Lord and rebelled against His apostles, and followed the bidding of every perverse tyrant. 59 So they were accursed in the world, and they will be damned on the Day of Doom. Beware! The 'Ad turned away from their Lord. 60