To the 'Ad People (We sent) Hud, one of their own brethren. He said: "O my people! worship Allah! ye have no other god but Him. (Your other gods) ye do nothing but invent! 50 "O my people I ask of you no reward for it (the Message). My reward is only from Him, Who created me. Will you not then understand? 51 "Hence, O my people, ask your Sustainer to forgive you your sins, and then turn towards Him in repentance - [whereupon] He will shower upon you heavenly blessings abundant, and will add strength to your strength: only do not turn away [from me] as people lost in sin!" 52 They replied, "Hud, you have not brought us any clear evidence and we shall not forsake our deities merely at your behest, nor will we believe in you. 53 "We say nothing but that (perhaps) some of our gods may have seized thee with imbecility." He said: "I call Allah to witness, and do ye bear witness, that I am free from the sin of ascribing, to Him, 54 apart from Him; so try your guile on me, all together, then you shall give me no respite. 55 Lo! I have put my trust in Allah, my Lord and your Lord. Not an animal but He doth grasp it by the forelock! Lo! my Lord is on a straight path. 56 "If you turn away, I have conveyed to you the message with which I was sent. My Lord will make another people your successors and you cannot harm Him in the least. For my Lord is guardian over all things." 57 And when Our decree came to pass, We delivered Hud and those who believed with him with mercy from Us, and We delivered them from a hard chastisement. 58 Such were the 'Ad People: they rejected the Signs of their Lord and Cherisher; disobeyed His messengers; And followed the command of every powerful, obstinate transgressor. 59 And they were pursued by a Curse in this life,- and on the Day of Judgment. Ah! Behold! for the 'Ad rejected their Lord and Cherisher! Ah! Behold! removed (from sight) were 'Ad the people of Hud! 60