And to 'Ad We sent their brother Hud. He said: 'My people! Serve Allah: you have no god save Him. (In attributing partners to Allah) you have merely been fabricating lies. 50 "O my people! No reward do I ask of you for this [message]: my reward rests with none but Him who brought me into being. Will you not, then, use your reason? 51 “And O my people! Seek forgiveness from your Lord, then incline towards Him in repentance – He will send abundant rain from the sky upon you and will give you much more strength than you have – and do not turn away committing crimes!” 52 They said: O Hud! you have not brought to us any clear argument and we are not going to desert our gods for your word, and we are not believers in you: 53 "All that we say is that some of our gods (false deities) have seized you with evil (madness)." He said: "I call Allah to witness and bear you witness that I am free from that which you ascribe as partners in worship, 54 "Other gods as partners! so scheme (your worst) against me, all of you, and give me no respite. 55 In truth, I have put my trust in Allah, (who is) my Lord and your Lord. There is no crawling creature that He does not take by the forelock. Indeed, my Lord is on a Straight Path. 56 But if you turn your backs, I have delivered to you that I was sent with unto you, and my Lord will make a people other than you successors; you will not hurt Him anything. My Lord is Guardian over everything.' 57 When Our decree (of destroying them) was fulfilled, We mercifully saved Hud and his believing followers. We saved them from the intense torment. 58 Such were 'Ad. They repudiated the signs of their Lord, disobeyed His Messengers, and followed the bidding of every tyrannical enemy of the truth. 59 So they were accursed in the world, and they will be damned on the Day of Doom. Beware! The 'Ad turned away from their Lord. 60