AND UNTO [the tribe of] 'Ad [We sent] their brother Hud. He said: "O my people! Worship God [alone]: you have no deity other than Him. [As it is,] you are but inventors of falsehood! 50 "O my people! I ask of you no reward for this (Message). My reward is from none but Him who created me: Will ye not then understand? 51 O my people, beg your Lord to forgive you, and turn to Him in repentance. He will send down rain in torrents for you from the shies, and give you added strength. So do not turn away from Him as sinners." 52 They said: 'O Hud! You have not brought to us any clear evidence, and we are not going to forsake our gods merely because you say so. We are not going to believe you. 53 We say nothing, but that one of our gods has smitten thee with some evil.' He said, 'I call God to witness; and witness you, that I am quit of that you associate 54 Other than Him. So plot against me all together; then do not give me respite. 55 Behold, I have placed my trust in God, [who is] my Sustainer as well as your Sustainer: for there is no living creature which He does not hold by its forelock. Verily, straight is my Sustainer's way! 56 If you turn away, then (remember) I have delivered to you the message I was sent with. My Lord will put other people in your place, and you will not be able to prevail against Him. Indeed my Lord keeps a watch over all things." 57 And when Our Commandment came, We saved Hud and those who believed with him by a Mercy from Us, and We saved them from a severe torment. 58 Such were 'Ad. They repudiated the signs of their Lord, disobeyed His Messengers, and followed the bidding of every tyrannical enemy of the truth. 59 And they were pursued by a Curse in this life,- and on the Day of Judgment. Ah! Behold! for the 'Ad rejected their Lord and Cherisher! Ah! Behold! removed (from sight) were 'Ad the people of Hud! 60