And to Ad their brother Hood; he said, 'O my people, serve God! You have no god other than He; you are but forgers. 50 "O my people! No reward do I ask of you for this [message]: my reward rests with none but Him who brought me into being. Will you not, then, use your reason? 51 "And O my people! Ask forgiveness of your Lord, and turn to Him (in repentance): He will send you the skies pouring abundant rain, and add strength to your strength: so turn ye not back in sin!" 52 They said: "O Hud, you have come to us with no proofs. We shall not abandon our gods because you say so, nor believe in you. 53 “We only say that you have been severely struck by one of our deities”; he said, “I make Allah a witness, and you all bear witness that I have no relation with whatever you ascribe (as partners to Allah)”- 54 apart from Him; so try your guile on me, all together, then you shall give me no respite. 55 Surely I rely on Allah, my Lord and your Lord; there is no living creature but He holds it by its forelock; surely my Lord is on the right path. 56 "But if you choose to turn away, then [know that] I have delivered to you the message with which I was sent unto you, and [that] my Sustainer may cause another people to take your place, whereas you will in no wise harm Him. Verily, my Sustainer watches over all things!" 57 And when Our command came, We delivered Hood and those who believed with him by a mercy from Us, and delivered them from a harsh chastisement. 58 And this was Ad; they denied the communications of their Lord, and disobeyed His apostles and followed the bidding of every insolent opposer (of truth). 59 And they were pursued in this world by [God's] rejection, and [shall finally be overtaken by it] on the Day of Resurrection. Oh, verily, [the tribe of] 'Ad denied their Sustainer! Oh, away with the 'Ad, the people of Hud! 60