Tell them: "O my creatures who have come to belief, have fear of displeasing your Lord. There is good for those who do good in this world, and productive is God's earth. Only those who persevere will get their reward measureless." 10 Say, “I am commanded that I must worship Allah as His sincere bondman.” (And so must you too.) 11 and I am bidden to be foremost among those who surrender themselves unto God." 12 Say thou: verily I fear, if I disobeyed my Lord, torment of a Day mighty. 13 Say: "It is Allah I serve, with my sincere (and exclusive) devotion: 14 You may worship what you will apart from Him." Say: "Surely the greatest losers will be those who will lose their own selves and their people on the Day of Resurrection." Remember, this will be an all-too-evident loss. 15 They shall have coverings of Fire, above them and covering (of Fire) beneath them; with this Allah does frighten His slaves: "O My slaves, therefore fear Me!" 16 Those who eschew Evil,- and fall not into its worship,- and turn to Allah (in repentance),- for them is Good News: so announce the Good News to My Servants,- 17 to those who pay heed to what is said and follow the best of it. They are the ones whom Allah has guided to the Right Way; they are the ones endowed with understanding. 18 Is he on whom the word of doom is fulfilled (to be helped), and canst thou (O Muhammad) rescue him who is in the Fire? 19 But it is for those who fear their Lord. That lofty mansions, one above another, have been built: beneath them flow rivers (of delight): (such is) the Promise of Allah: never doth Allah fail in (His) promise. 20 Have you not seen that God has sent down water from the sky and made it flow as springs out of the earth? He makes crops of different colors grow with this water and flourish, which then turn yellow and wither away. In this there is a reminder for the people of understanding. 21