And surely We have explained matters to people in the Qur'an in diverse ways, using all manner of parables. But man is exceedingly contentious. 54 And naught prevented men from believing when the guidance came unto them, and seeking their Lord's forgiveness, but that the wont of the ancients should come upon them, or that the chastisement should come upon them face to face. 55 We never send apostles but to convey happy tidings, and to warn. But those who disbelieve contend with false arguments to nullify the truth. They make a mockery of My revelations and of what they had been warned. 56 And who does more wrong than he who is reminded of the Ayat (proofs, evidences, verses, lessons, signs, revelations, etc.) of his Lord, but turns away from them forgetting what (deeds) his hands have sent forth. Truly, We have set veils over their hearts lest they should understand this (the Quran), and in their ears, deafness. And if you (O Muhammad SAW) call them to guidance, even then they will never be guided. 57 And your Lord is the Oft Forgiver, the Merciful; if He seized them for their deeds, He would soon send the punishment upon them; but for them is an appointed time from which they will not find any refuge. 58 We only destroyed the inhabitants of certain towns when they had committed injustice and did not repent before Our deadline. 59