We have explained in detail in this Qur'an, for the benefit of mankind, every kind of similitude: but man is, in most things, contentious. 54 Nothing prevents people from believing when they are given guidance or from asking forgiveness of their Lord, but the fact that the fate of the previous peoples should befall them or to have the punishment come upon them face to face. 55 We raise Messengers only to give good news and to warn. But the unbelievers resort to falsehood in order to rebut the truth with it, and scoff at My revelations and My warnings. 56 Who is more wicked than he who has been reminded of the revelations of his Lord, then turns away from them and forgets what his own hands have done? We have cast veils over their hearts lest they understand Our words, and made them hard of hearing. Call them as you may to the right path, they shall never be guided. 57 And your Lord is the Forgiving, full of mercy. If He were to impose blame upon them for what they earned, He would have hastened for them the punishment. Rather, for them is an appointment from which they will never find an escape. 58 And these towns – We destroyed them when they committed injustice, and We had set an appointed time for their destruction. 59