We sent to the people of 'Ad their brother Hud, who said: "O my people, worship God; you have no other god but He. (As for the idols,) you are only inventing lies. 50 My people, I do not ask any reward for what I have preached to you. No one can give me my reward except my Creator. Will you then not take heed? 51 And, O my people! Ask forgiveness of your Lord, then turn unto Him repentant; He will cause the sky to rain abundance on you and will add unto you strength to your strength. Turn not away, guilty! 52 Said they: "O Hud! Thou hast brought us no clear evidence [that thou art a prophet]; and we are not going to forsake our gods on thy mere word, the more so as we do not believe thee. 53 We cannot say aught but that some of our gods have smitten you with evil. He said: Surely I call Allah to witness, and do you bear witness too, that I am clear of what you associate (with Allah). 54 apart from Him; so try your guile on me, all together, then you shall give me no respite. 55 Surely I rely on Allah, my Lord and your Lord; there is no living creature but He holds it by its forelock; surely my Lord is on the right path. 56 "If you turn away, I have conveyed to you the message with which I was sent. My Lord will make another people your successors and you cannot harm Him in the least. For my Lord is guardian over all things." 57 When Our decree (of destroying them) was fulfilled, We mercifully saved Hud and his believing followers. We saved them from the intense torment. 58 It was the tribe of `Ad who denied the miracles of their Lord, disobeyed His Messenger and followed the orders of every transgressing tyrant. 59 And they were pursued by a Curse in this life,- and on the Day of Judgment. Ah! Behold! for the 'Ad rejected their Lord and Cherisher! Ah! Behold! removed (from sight) were 'Ad the people of Hud! 60