O you who have believed, when [the adhan] is called for the prayer on the day of Jumu'ah [Friday], then proceed to the remembrance of Allah and leave trade. That is better for you, if you only knew. 9 And when the prayer is ended, disperse freely on earth and seek to obtain [something] of God's bounty; but remember God often, so that you might attain to a happy state! 10 When they see some merchandise or some sport, they rush towards it and leave you alone standing. Say, "(God's rewards for good deeds) are better than merriment or merchandise; God is the best Sustainer". 11