And surely We have explained matters to people in the Qur'an in diverse ways, using all manner of parables. But man is exceedingly contentious. 54 And naught prevented men from believing when the guidance came unto them, and seeking their Lord's forgiveness, but that the wont of the ancients should come upon them, or that the chastisement should come upon them face to face. 55 And We do not send the Noble Messengers except as Heralds of glad tidings and warnings; and the disbelievers debate by means of falsehood to drive away the Truth with it, and they took My signs and warnings they were given, as a mockery! 56 And who doth more wrong than one who is reminded of the Signs of his Lord, but turns away from them, forgetting the (deeds) which his hands have sent forth? Verily We have set veils over their hearts lest they should understand this, and over their ears, deafness, if thou callest them to guidance, even then will they never accept guidance. 57 Your Lord is the Forgiving One, the possessor of mercy. If He had to take them to task for the wrongs they have done, He would have hastened their punishment. They have an appointed time beyond which there will be no escape for them. 58 And those cities - We destroyed them when they wronged, and We made for their destruction an appointed time. 59